Amazon's prices aren't fixed — they shift throughout the day, sometimes by a lot. For a dropshipping store, that's a real and constant risk: if your eBay price sits still while the source price climbs, your margin disappears, and you can end up paying to fulfil your own sale. Our repricing software exists to make sure that never happens.

The problem with a fixed price

Imagine you list an item with a comfortable margin. A week later, Amazon raises the source price. If your eBay listing hasn't changed, that comfortable margin might now be zero — or negative. Sell a few of those and you're losing money on every order.

Manually re-checking hundreds of prices a day is impossible to do well by hand, which is exactly why it gets neglected and quietly eats profits.

Prices are watched in real time

Alongside stock, our system tracks the source price of every product you sell. When a price moves, we know immediately — there's no lag between Amazon changing a price and us seeing it.

Your eBay price adjusts to protect margin

When the source price rises, we raise your eBay price to keep your profit intact. When it drops, we can get more competitive to win more sales. Either way, your listing stays priced for profit without anyone watching the market by hand.

It's the same logic a careful seller would apply manually — just running continuously, across your entire catalogue, without ever forgetting.

Repricing isn't about charging more — it's about never letting a price change quietly turn a winning product into a loss.

Guardrails so you never sell at a loss

Automation without limits is dangerous, so repricing runs inside rules. Minimum margins and price floors mean a listing is never adjusted into unprofitable territory.

The software works for your bottom line, with hard limits that protect you even on the most volatile pricing days.

A price you set once is a price that's already out of date. Profit lives in keeping up.

What it means for you

You stay competitively priced and consistently profitable — even when the market is moving fast — and you never have to watch a single price. It's one more part of the operation that runs itself so your store keeps making money.

Key takeaways

  • Amazon's prices move constantly; a fixed eBay price quietly bleeds margin.
  • We track source prices in real time across your whole catalogue.
  • Your eBay price rises with cost to protect profit, and drops to stay competitive.
  • Floors and minimum margins make sure you never sell at a loss.
  • It all runs automatically — you never watch a price.

Skip the learning curve.

We've already built the systems — you just collect the profit.

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